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Subscription Forecasting That Replaces Guesswork

Revenue analytics and unit economics for recurring-revenue businesses

What I Do

Hi, I'm Trey Pruitt. I help subscription businesses build the revenue forecasting and unit economics capabilities they need to make better decisions.

I work with recurring-revenue companies to:

  • Build accurate revenue forecasts that replace static spreadsheet assumptions with ML-powered, scenario-driven models your team can actually use.
  • Develop rigorous unit economics — LTV, CAC, payback periods, and cohort analysis — so you understand what's really driving growth and profitability.
  • Deliver strategic financial insight with the depth of a CFO and proprietary analytical tools that go far beyond what a typical finance hire can build in spreadsheets.

If your subscription business has outgrown spreadsheet forecasting and needs more analytical rigor, let's talk.