Trey Pruitt image

CFO Consultant

Serving SaaS & Consumer Internet Clients

What I Do

Hi, I'm Trey Pruitt.

I provide fractional and project-based CFO consulting services to SaaS and Consumer Internet companies.

For the last fifteen years, I have helped clients make data-driven financial and operational decisions and achieve great results.

If you are a CEO who needs a strategic and financial thought partner with analytical rigor, I could be a good fit for your company.

Schedule a Call

Services I Provide

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Business Modeling & Forecasting

Model what future success looks like based on fundamental drivers of your business.

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Operational Planning & Budgeting

Set hiring and expense budgets to allocate financial resources for maximum impact.

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Key Performance Indicators (KPIs)

Choose the metrics matter for your business. Monitor progress by week, month, and quarter.

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Analytical Insight

Dig deep into drivers of performance to understand how best to improve your business.

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Management & Board Reporting

Establish clear metrics and financial reporting for your management team and board of directors.

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Accounting Oversight

Review accounting so that you can feel confident the books and financial operations are solid.

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M&A Support

Prepare your company for due diligence in a mergers & acquisition (M&A) situation.

Typical Client Profile

SaaS/Consumer Internet

Software-as-a-Service (SaaS), marketplace, consumer subscription, e-commerce, and ad-supported business models.

Earlier Stage

Company is generating revenue but there are still important business model assumptions to validate.

Solid Foundation

CEO and investors are committed to building business on a solid foundation with sustainable unit economics.

Thought Partner

CEO needs an experienced CFO as a thought partner for critical strategic, financial, and operational issues.

Schedule a Call